We really dug Volkswagen's Night Drive microsite that asked visitors, "When was the last time you just went for a drive?" So when we came across a press release from Audi (posted after the jump), announcing its own microsite in the same vein, we look.
Click image for a gallery of the new Skoda FabiaThis is the ultimate car guy birthday cake. This advert for the Skoda Fabia is designed to hit you in the warm, gooey center. Right away, you're drawn in by dulcet tones from The Sound Of Music that tri.
We've grown pretty cynical towards the moribund car adverts populating the airwaves. There have a been a few notable exceptions in the past, but the vast majority do little to stir our emotions and inspire us to go for a drive. Volkswagen's new Golf.
Carbuyers are such a fickle group. Chrysler learned that you can inundate them with all the cute ads, fashionable promotions, and corporate celebrities you've got, only to see sales stagnate and even decline. But CNW Market Research says the way to g.
Advertising a product on television can be a very complicated exercise, as each demographic and market get its own specialized message. Many people who travel overseas notice that commercials are peculiar outside their native market, and anybody that.
For years analysts have been recommending to Ford that they shut down the Mercury division unless they actually create some unique vehicles for the brand. With few exceptions like the 1998-2002 Cougar, Mercury has had few vehicles that weren't just r.
Audi apparently thought it could pull one over on the residents of Toronto, but it got caught. The automaker from Ingolstadt applied for a permit from the Film and Television Office of Toronto to shoot a commercial that would allow it to place double.
You can't really blame Pontiac for giving its rear-wheel-drive G8 Concept and G6 GXP to rapper 50 Cent to use in his video for the song "Amusement Park". After all, pick a premium nameplate like Bentley, Rolls Royce, Lamborghini or Ferrari and one co.
When some us of think Dodge, we think performance. And that's as it should be. In the past few years, the automaker has blessed us with rides that are wholly American, whether it's the Charger, the Viper or any of the SRT-infused vehicles that roll o.
Every automaker has its own subset of dedicated enthusiasts, with varying levels of obsessive behavior. Honda is no different. Take away the misinformed ricers, and Honda's racing heritage stands alone in a sea of commuter-infused mediocrity.In order.
var digg_url = 'http://www.digg.com/business_finance/Audi_unveils_batch_of_DVR_friendly_commercials'; Just last year marketing agencies were bemoaning the advent of the TiVo and similar digital video recorders (DVRs) that allow viewers to fast forwar.
Since the advent of digital video recorder technology (i.e., Tivo), advertisers have sought to keep viewer's attention by involving their products within programming instead of just airing their messages during commercial breaks. Volvo has found a wi.
Honda may have dropped the "BAR" from its name following the full acquisition of the team, but Spyker is planning on picking it up again. Fellow Dutch companies Spyker and Heineken have announced a deal they've got brewing to open an F1 sports bar in.
Click for hi-res Fantasticar Product placement and movies are inextricably tied together now, and as a result, films -- even good ones -- have moments that take on an infomercial quality because the branding is so in-your-face. The Ford-only Bahamian.
The F-150 has been the pickup truck sales king for 29 years, and when Ford redesigned its breadwinner for the 2004 model year, it did so with the intention of remaining number one for the foreseeable future. Well, the current F-150 is still number on.
Oh sweet, sweet BMW M3, how we dream of thee. With 420 horsepower, an abundance of carbon fiber, and brakes that could stop a stampede, the M3 represents the pinnacle of luxury sport coupes. Every time we force the M3 to the back of our minds, yet an.
This ad takes us back to our childhood, when transmissions came in manual and automatic. That was it. Today's kids have sequentials, continuously variable ratios, dual clutches, paddle shifters, manually-shifted automatics, automatic-shifting manuals.
Remember last year when Aston Martin completed the Nürburgring 24 Hours with pretty much a showroom stock V8 Vantage driven by the company's CEO, Ulrich Bez, and three other professional drivers? They finished 24th overall out of a field of 220 entr.
Most commercials we see on television pitch products like soft drinks and toilet paper – you know, the kind of things that most people buy and most people can afford. There's certainly no shortage of car commercials, either, but they likewise typic.
We've known for far too long that the MINI Clubman is on its way, but it's still nice to get some confirmation from the automaker's main information outlet that the elongated hatch is on the horizon. Granted, the teaser page that MINI put up doesn't.
Ford has commissioned writer and director David Mamet to produce two new commercials for the Edge CUV that will make their TV debut during tonight's episode of American Idol Their real debut is right here, however, where we've included both commercia.
// We've seen some strange marketing campaigns from automakers before, but this one is just dumb. The folks in charge of marketing over at Volkswagen decided that they needed some hands-on advertising to push their little Polo, so they came up with l.
The Jaguar brand hasn't exactly been setting the world on fire lately, and Ford's British marquee's next major product, the sexy XF, is still a year away. Well, the team from Coventry can't very well sit on its hands and wait for better days, so it's.
BrandWeek reports that Dodge is abandoning its familiar "Grab Life By The Horns" ad tagline. In its stead, the automaker will move to the shorter, simpler. "Grab Life." The reason, according to BrandWeek is to soften the brand's image to make it more.
Whoever ends up with Chrysler will obviously face a myriad of logistical problems from suppliers to unions. But Advertising Age takes a look at the marketing muddle that will need to be overcome soon after signing the deed.The article points out prob.